From Ancient Fibre to Modern Luxury — this is the story of how one of nature’s most advanced materials was erased from history, and how it’s now making a comeback as the most powerful fabric for your skin and sleep.
👉 Skip the background on Hemp to see how you can maximise its benefits here.
Hemp: The Billion-Dollar Crop
For centuries, hemp was a foundational material for civilisation. From sails and rope to textiles, paper, and even medicine, it was cultivated across Asia, the Middle East, and Europe for thousands of years.
By the late 1800s, hemp had become a booming industrial asset in the United States. Popular Mechanics hailed it as 'The Billion Dollar Crop', stronger than cotton, longer-lasting, and capable of producing higher-quality paper at scale.
Then, almost overnight, it vanished.
What happened?
Enter William Randolph Hearst. A media tycoon with vast timber interests. After the invention of the decorticator (a machine that made hemp processing faster and more economical), Hearst saw hemp as a direct threat to his empire.
If hemp could outperform wood pulp for paper, it could also undercut his entire supply chain. So he acted to protect his own interests and leverage his influence.
Using his vast media network, Hearst launched a coordinated campaign designed to blur the lines between industrial hemp and recreational marijuana. Sensational headlines, racialised fear-mongering, and public confusion followed. The political establishment responded swiftly.
By the 1930s, hemp was effectively outlawed in the U.S., not because it was unsafe, but because it was inconvenient to powerful industrial players like Hearst. His plan had worked.
In the vacuum that followed, cotton rose to dominance. Not because it was a superior textile, but because it was cheaper to grow, easier to scale, and better aligned with the political and economic interests of the time.
And so, one of the world’s most sustainable, skin-friendly, and functionally advanced fibres was pushed into obscurity.
But its potential never disappeared.
Why Hemp Is a Powerhouse for Deep Sleep
While the world moved on, we revisited what was left behind and uncovered what may be the most overlooked sleep material in existence.
We weren’t looking for gimmicks. We were looking for performance. A material that supports deeper sleep, protects your skin, and lasts. Hemp checked every box.
Here’s why hemp stood out to us:
🌬️ Thermoregulating
Hemp naturally adapts to your body temperature, keeping you cool in summer and warm in winter. Perfect for stable, uninterrupted sleep.
🦠 Antibacterial
Hemp is inherently anti-bacterial, which means a consistently cleaner surface is touching your skin. Fewer breakouts, less irritation, and longer-lasting freshness.
🌿 Hypoallergenic
Free from harsh chemicals and common allergens, hemp is ideal for sensitive or reactive skin. Breathable, gentle, and naturally soothing.
💪 Exceptionally Durable
Hemp is up to 5x stronger than cotton. It resists wear, tear, and pilling, maintaining its shape and softness through repeated use and washes.
☀️ UV-Resistant
Hemp is the only natural fabric with built-in UV resistance. It protects both your skin and the fabric itself — especially valuable for day naps or morning light exposure.
'But Isn’t Hemp… Rough?'
It’s true. On its own, raw hemp can feel a bit coarse — which is why it’s rarely used for facial contact or sleepwear.
By blending the high-performance qualities of hemp with Grade 6A Mulberry Silk, one of the softest and most luxurious natural fibres available, we created EnduraSilk™.
Our signature fabric blend that combines hemp’s resilience with silk’s softness.
Breathable, antibacterial and thermoregulating, ideal for the most sensitive skin.
This is how we made high performance feel effortless.
How You Can Get the Best Sleep from EnduraSilk™
Even the best materials are only as effective as the habits you build around them. Here’s how to get the most from your EnduraSilk™ sleep mask:
✅ 1. Pair It with Natural Sleep Aids (like Nasal Strips)
We recommend using your mask alongside EveryBreathe+ Nasal Strips. The combination opens up your airways, improves oxygen flow, and promotes more restorative rest — especially for light sleepers or snorers.
✅ 2. Keep Your Mask Clean
While hemp’s antibacterial properties reduce sweat buildup, for the best results and ensuring your mask's longevity, gently hand-wash your mask every 1–2 weeks using a pH-neutral detergent.
✅ 3. Create a Zero-Light Sleep Zone
Thanks to the weight and structure of hemp, EnduraSilk™ offers a true blackout experience. Pair with blackout curtains to eliminate ambient light and naturally support melatonin production.
Try Deep Sleep Solution Bundle
Key Takeaways
Hemp is one of the most capable and underused materials in sleep and skincare. Its natural ability to support clearer skin, regulate temperature, and provide lasting comfort makes it uniquely suited for sleep products — especially when comfort and performance both matter.
At EnduraSleep, we created EnduraSilk™ to help people sleep better by focusing on what touches their skin. With its gentle feel, breathable structure, and skin-supporting benefits, hemp can finally feel as good as it performs.
If you're working toward better sleep, exploring the materials you surround yourself with is a smart place to start. Hemp might just be the difference you've been looking for.
